Border Gold
NetSuite ERP Support & New Projects Implementation
Border Gold Corp. (BGC) is one of Canada's leading silver and gold dealers. Over the years, BGC has become one of the largest direct distributors for the Royal Canadian Mint, offering a wide range of precious metal products to investors and collectors.
Initial Challenges
> Process Optimization Needs:
Although BG was using NetSuite ERP, their existing setup wasn't fully optimized to meet their evolving business processes and automation requirements.
> Manual Workflows:
Repetitive tasks were consuming valuable time and resources, affecting overall productivity.
> E-commerce Integration:
Lack of seamless integration with their e-commerce platforms was causing inefficiencies in order management and customer interactions.
The solution
Hood River Consulting collaborated closely with Border Gold to enhance their NetSuite ERP system, focusing on streamlining workflows and automating processes. Key enhancements implemented include:
> WooCommerce:
Established seamless data flow between NetSuite and WooCommerce, as well as other platforms. Improved efficiency in order management, inventory synchronization, and customer data handling.
> Process Automations:
Developed custom buttons within NetSuite to automate repetitive tasks. Reduced manual effort, minimized errors, and increased overall productivity.
> Dynamic Pricing Customization:
Implemented dynamic pricing rules to automatically adjust prices based on factors such as customer segment, order volume, and real-time market conditions. Enhanced competitiveness and responsiveness to market fluctuations.
> SuiteCommerce Implementation:
Deployed SuiteCommerce to optimize the online shopping experience. Improved website navigation, checkout processes, and overall performance, leading to enhanced customer satisfaction.
Results
> Increased Efficiency:
Automation of repetitive tasks and streamlined workflows significantly reduced manual labor and processing time.
> Enhanced Customer Experience:
Integration with e-commerce platforms and the implementation of SuiteCommerce improved customer interactions and satisfaction.
> Better Market Responsiveness:
Dynamic pricing capabilities allowed BGC to adapt quickly to market changes, maintaining competitiveness.